Paradox & Parmish Verma Unite for “Nachi Jaave” — Tips Music’s High-Octane Party Anthem

Watch the song here*- https://youtu.be/afR9ae5mUrk?si=Sn3gofAsQZQyaxTh

The wait is over — Paradox and Parmish Verma have teamed up for “Nachi Jaave,” a brand-new single from Tips Music, built to dominate every playlist, dance floor, and wedding this season.

Written by Paradox and Laddi Chahal, and composed by Paradox himself, the track blends sharp, hook-heavy lyrics with a punchy, contemporary sound. Music direction and production come from Pinnocio, whose pulsating soundscape makes the song an instant repeat-listen.

The accompanying music video matches the track’s energy beat for beat, with Parmish Verma bringing his signature charisma and screen presence to a visually striking, high-energy shoot, directed by Rupan Bal and Dilpreet VFX.

A Tips Music release, “Nachi Jaave” is pure, unfiltered Punjabi energy, made for the dance floor and built to stay on repeat.

Speaking about the experience Paradox says ”Nachi Jaave’ is all about celebrating the energy, confidence and vibe that music naturally brings. We wanted to create a track that people don’t just listen to, they feel it, dance to it and make it a part of their celebrations. Writing, composing and performing this song has been an incredible journey, and collaborating with Parmish Paaji made it even more special. I can’t wait to see everyone enjoying this song”

Parmish Verma adds”Nachi Jaave has the kind of energy that instantly lifts your mood and makes you want to move. Working with Paradox was a fantastic experience because we both wanted to create something fresh. I hope audiences enjoy dancing to this song as much as we enjoyed bringing it to life”

Kumar Taurani shares “Music has always been at the heart of what we do at Tips Music. We are always on a lookout for fresh and breakthrough content, with ‘Nachi Jaave’ and combination of Paradox & Parmish we believe to have captured the same intent in spirit. The track has lots of energy, dance, is fresh, contemporary and full of upbeat music. We believe it will strike a chord with audiences everywhere”

“Nachi Jaave” is now streaming on all major platforms and YouTube. Turn up the volume, gather your crew, and get ready to move.

About TIPS Music Ltd- Founded in 1988 by Taurani Brothers, TIPS Music Ltd. stands as one of India’s leading publicly-listed music company. The company built its reputation through legendary film soundtracks of the 1990s including Khalnayak, Soldier, Coolie No.1, Gupt, Pardes, and Taal, while continuing its success story with contemporary hits like Raaz, the Race franchise, Ramaiya Vastavaiya, Ajab Prem Ki Ghazab Kahani, regional blockbusters Ponniyin Selvan 1 & 2, and recent chart-toppers including Crew, HanuMan, and the popular Saunkan Saunkne series that showcases TIPS’ expansion into regional cinema.

The label has been home to India’s most celebrated artists across generations, from legendary voices like Alka Yagnik, Kumar Sanu, Udit Narayan, and Sonu Nigam to today’s superstars including A.R. Rahman, Diljit Dosanjh, Badshah, Arijit Singh, B Praak and Aditya Rikhari. With over 34,000 “Must-Have Hits” in its catalogue spanning multiple languages and genres, serving as an essential partner for digital platforms, streaming services, and broadcasters while maintaining its commitment and focus to deliver best music content.